Me, myself & I

I was born and raised in Paris, the city of lights and love. I’ve always been fascinated by the power of words, how they can inspire, persuade, and connect people. I started writing as a hobby when I was a kid, and turned it into a profession when I graduated from Sorbonne University with a degree in literature.

Writing is not only my job, but also my passion. I enjoy exploring different genres, styles, and tones, and finding the best way to express the voice of my clients. I’m always eager to learn new things, and I keep myself updated on the latest trends and innovations in the fields I write about.

When I’m not writing, I like to travel, read, and watch movies. I also love to cook, especially French cuisine, and I often host dinner parties for my friends and family. I believe that life is a journey, and I try to make the most of every moment.

Experience

Copywriter, Avantique — Paris, 2018-2021

As a copywriter at Avantique, a leading company in the IT sector, I was responsible for writing and editing compelling and effective copy for various digital platforms. I collaborated with the marketing team to ensure consistency and clarity across all channels.

Content editor, Kitsune — Tokyo, 2012-2018

I managed and supervised the production of high-quality content for Kitsune, a global tech giant. I edited and proofread the articles written by the content writers, and I provided feedback and guidance to improve their skills and performance.

Copywriter, Sparky — London, 2009-2012

I created various types of content for Sparky, a creative agency that specializes in content marketing. I wrote articles, press releases, brochures, and newsletters for different industries and niches, such as education, health, and entertainment.

My values

Originality. I believe that every project is an opportunity to showcase my unique and innovative skills. I always try to find new and exciting ways to express the ideas and messages of my clients.

Professionalism. I take pride in delivering high-quality and error-free content that meets the standards and expectations of my clients. I respect the deadlines and the budget, and I communicate clearly and effectively throughout the process.

Passion. I love what I do, and I do it with passion and enthusiasm. I enjoy working on diverse and challenging projects that allow me to learn and grow as a writer and as a person.

Collaboration. I value the input and feedback of my clients and colleagues, and I welcome constructive criticism and suggestions. I believe that collaboration and feedback are essential for creating the best possible content.

Latest articles

What I do

I specialize in creating copy that is not only catchy and compelling, but also aligned with your brand voice, tone, and values. I also make sure that your copy is optimized for SEO, readability, and conversion. Whether you need to inform, persuade, entertain, or inspire your audience, I can help you achieve your goals with my words.

I work closely with you to understand your needs, expectations, and preferences. I also do extensive research on your target market, competitors, and industry trends. I deliver high-quality copy that is original, relevant, and tailored to your specific audience and purpose. I also offer revisions and feedback to ensure your satisfaction.

My services

Website

I create engaging and persuasive copy for your website pages, such as home, about, services, contact, and more. I make sure that your website copy reflects your brand identity, communicates your value proposition, and guides your visitors to take action.

Blog

My blog posts are informative and entertaining, showcasing your expertise, building trust, and driving traffic to your website. I research relevant topics, keywords, and sources to create original and SEO-friendly content that resonates with your audience.

Newsletter

I write captivating and compelling newsletters that keep your subscribers informed, interested, and loyal. I craft catchy subject lines, headlines, and body copy that spark curiosity and encourage clicks. I also segment and personalize your newsletters to increase your open and conversion rates.

Social media

I craft creative and catchy social media posts and ads that attract attention, generate engagement, and grow your following. I adapt your brand voice and tone to different platforms, such as Facebook, Twitter, Instagram, and LinkedIn.

My clients

• Fable
• Zephyr
• Elevate
• Flora Beauty
• BrewBean
• Ember
• Spectrum
• Compass
• Spark & Co
• Latte Studio
• Zenith
• Loup
• Moonlit Yoga
• Patisserie Royale

Testimonials

"Creative and reliable. Highly recommended."

David Lin, Fable Group

"Louis is very talented and skilled. He crafts engaging and persuasive copy that connects with our audience."

Julia Garcia, Flora Beauty

"His copywriting skills are unmatched. Louis delivered beyond my expectations."

Yves Montaigne, Patisserie Royale