{
  "$schema": "https://json-schema.org/draft-07/schema#",
  "version": "1.0.0",
  "parameters": [
    {
      "name": "page_title",
      "display_name": "Page Title",
      "description": "The title of the page",
      "type": "string",
      "example": "Homepage - My Store"
    },
    {
      "name": "page_location",
      "display_name": "Page Location",
      "description": "The full URL of the page",
      "type": "string",
      "example": "https://example.com/products"
    },
    {
      "name": "page_referrer",
      "display_name": "Page Referrer",
      "description": "The referring page URL",
      "type": "string",
      "example": "https://google.com"
    },
    {
      "name": "page_path",
      "display_name": "Page Path",
      "description": "The path portion of the page URL (e.g., /products/item)",
      "type": "string",
      "example": "/products/item"
    },
    {
      "name": "item_id",
      "display_name": "Item ID",
      "description": "The unique identifier for an item/product",
      "type": "string",
      "example": "SKU123"
    },
    {
      "name": "item_name",
      "display_name": "Item Name",
      "description": "The name of an item/product",
      "type": "string",
      "example": "Blue T-Shirt"
    },
    {
      "name": "item_category",
      "display_name": "Item Category",
      "description": "The category of an item/product",
      "type": "string",
      "example": "Apparel"
    },
    {
      "name": "item_variant",
      "display_name": "Item Variant",
      "description": "The variant of an item (size, color, etc.)",
      "type": "string",
      "example": "Large"
    },
    {
      "name": "price",
      "display_name": "Price",
      "description": "The price of an item",
      "type": "number",
      "example": 29.99
    },
    {
      "name": "currency",
      "display_name": "Currency",
      "description": "Currency code (ISO 4217)",
      "type": "string",
      "example": "USD"
    },
    {
      "name": "value",
      "display_name": "Value",
      "description": "Monetary value associated with the event",
      "type": "number",
      "example": 99.99
    },
    {
      "name": "quantity",
      "display_name": "Quantity",
      "description": "The quantity of items",
      "type": "integer",
      "example": 2
    },
    {
      "name": "transaction_id",
      "display_name": "Transaction ID",
      "description": "Unique transaction/order identifier",
      "type": "string",
      "example": "ORDER-12345"
    },
    {
      "name": "items",
      "display_name": "Items",
      "description": "Array of items in cart or purchase",
      "type": "array",
      "example": []
    },
    {
      "name": "tax",
      "display_name": "Tax",
      "description": "Tax amount",
      "type": "number",
      "example": 5.99
    },
    {
      "name": "shipping",
      "display_name": "Shipping",
      "description": "Shipping cost",
      "type": "number",
      "example": 9.99
    },
    {
      "name": "coupon",
      "display_name": "Coupon",
      "description": "Coupon code used",
      "type": "string",
      "example": "SAVE20"
    },
    {
      "name": "affiliation",
      "display_name": "Affiliation",
      "description": "Store or affiliation name",
      "type": "string",
      "example": "Online Store"
    },
    {
      "name": "payment_type",
      "display_name": "Payment Type",
      "description": "Payment method used",
      "type": "string",
      "example": "Credit Card"
    },
    {
      "name": "shipping_tier",
      "display_name": "Shipping Tier",
      "description": "Shipping method selected",
      "type": "string",
      "example": "Express"
    },
    {
      "name": "element_type",
      "display_name": "Element Type",
      "description": "Type of HTML element clicked",
      "type": "string",
      "example": "button"
    },
    {
      "name": "element_id",
      "display_name": "Element ID",
      "description": "ID attribute of clicked element",
      "type": "string",
      "example": "submit-btn"
    },
    {
      "name": "element_class",
      "display_name": "Element Class",
      "description": "Class attribute of clicked element",
      "type": "string",
      "example": "btn btn-primary"
    },
    {
      "name": "element_text",
      "display_name": "Element Text",
      "description": "Text content of clicked element",
      "type": "string",
      "example": "Buy Now"
    },
    {
      "name": "link_url",
      "display_name": "Link URL",
      "description": "URL of clicked link",
      "type": "string",
      "example": "https://example.com/page"
    },
    {
      "name": "link_domain",
      "display_name": "Link Domain",
      "description": "Domain of clicked link",
      "type": "string",
      "example": "example.com"
    },
    {
      "name": "scroll_depth",
      "display_name": "Scroll Depth",
      "description": "Percentage of page scrolled",
      "type": "integer",
      "example": 75
    },
    {
      "name": "form_id",
      "display_name": "Form ID",
      "description": "ID of submitted form",
      "type": "string",
      "example": "contact-form"
    },
    {
      "name": "form_name",
      "display_name": "Form Name",
      "description": "Name of submitted form",
      "type": "string",
      "example": "Contact Us"
    },
    {
      "name": "form_destination",
      "display_name": "Form Destination",
      "description": "Where form data is sent",
      "type": "string",
      "example": "/submit-contact"
    },
    {
      "name": "search_term",
      "display_name": "Search Term",
      "description": "User's search query",
      "type": "string",
      "example": "blue shirts"
    },
    {
      "name": "search_results",
      "display_name": "Search Results",
      "description": "Number of search results",
      "type": "integer",
      "example": 24
    },
    {
      "name": "method",
      "display_name": "Method",
      "description": "Method used (e.g., Google, Email)",
      "type": "string",
      "example": "Google"
    },
    {
      "name": "promotion_id",
      "display_name": "Promotion ID",
      "description": "Unique promotion identifier",
      "type": "string",
      "example": "PROMO-SUMMER"
    },
    {
      "name": "promotion_name",
      "display_name": "Promotion Name",
      "description": "Name of promotion",
      "type": "string",
      "example": "Summer Sale"
    },
    {
      "name": "creative_name",
      "display_name": "Creative Name",
      "description": "Name of promotional creative",
      "type": "string",
      "example": "Banner Ad"
    },
    {
      "name": "creative_slot",
      "display_name": "Creative Slot",
      "description": "Position of promotional creative",
      "type": "string",
      "example": "Homepage Hero"
    },
    {
      "name": "location_id",
      "display_name": "Location ID",
      "description": "Location identifier for promotion",
      "type": "string",
      "example": "home-top"
    },
    {
      "name": "video_url",
      "display_name": "Video URL",
      "description": "URL of the video",
      "type": "string",
      "example": "https://example.com/video.mp4"
    },
    {
      "name": "video_title",
      "display_name": "Video Title",
      "description": "Title of the video",
      "type": "string",
      "example": "Product Demo"
    },
    {
      "name": "video_duration",
      "display_name": "Video Duration",
      "description": "Duration of video in seconds",
      "type": "integer",
      "example": 120
    },
    {
      "name": "video_percent",
      "display_name": "Video Percent",
      "description": "Percentage of video watched",
      "type": "integer",
      "example": 50
    },
    {
      "name": "file_name",
      "display_name": "File Name",
      "description": "Name of downloaded file",
      "type": "string",
      "example": "product-brochure.pdf"
    },
    {
      "name": "file_extension",
      "display_name": "File Extension",
      "description": "Extension of downloaded file",
      "type": "string",
      "example": "pdf"
    },
    {
      "name": "is_returning",
      "display_name": "Is Returning",
      "description": "Whether the user is returning",
      "type": "boolean",
      "example": true
    },
    {
      "name": "time_seconds",
      "display_name": "Time (Seconds)",
      "description": "Time spent in seconds",
      "type": "integer",
      "example": 45
    },
    {
      "name": "time_on_page",
      "display_name": "Time on Page",
      "description": "Total time user spent on page (seconds)",
      "type": "integer",
      "example": 120
    },
    {
      "name": "time_threshold",
      "display_name": "Time Threshold",
      "description": "Time threshold that was reached (seconds)",
      "type": "integer",
      "example": 30
    },
    {
      "name": "engaged_seconds",
      "display_name": "Engaged Seconds",
      "description": "Active engagement time (not idle)",
      "type": "integer",
      "example": 85
    },
    {
      "name": "exit_type",
      "display_name": "Exit Type",
      "description": "How the user exited (navigate, close, unload)",
      "type": "string",
      "example": "navigate"
    },
    {
      "name": "away_seconds",
      "display_name": "Away Seconds",
      "description": "Time user was away from tab (seconds)",
      "type": "integer",
      "example": 15
    },
    {
      "name": "hidden_at",
      "display_name": "Hidden At",
      "description": "Timestamp when tab was hidden",
      "type": "integer",
      "example": 1702652400
    },
    {
      "name": "load_time",
      "display_name": "Load Time",
      "description": "Total page load time (milliseconds)",
      "type": "integer",
      "example": 1250
    },
    {
      "name": "dom_load_time",
      "display_name": "DOM Load Time",
      "description": "DOM content loaded time (milliseconds)",
      "type": "integer",
      "example": 850
    },
    {
      "name": "first_paint",
      "display_name": "First Paint",
      "description": "First paint time (milliseconds)",
      "type": "integer",
      "example": 600
    },
    {
      "name": "first_contentful_paint",
      "display_name": "First Contentful Paint",
      "description": "First contentful paint time (milliseconds)",
      "type": "integer",
      "example": 750
    },
    {
      "name": "largest_contentful_paint",
      "display_name": "Largest Contentful Paint",
      "description": "Largest contentful paint time (milliseconds)",
      "type": "integer",
      "example": 1100
    },
    {
      "name": "time_to_interactive",
      "display_name": "Time to Interactive",
      "description": "Time until page is interactive (milliseconds)",
      "type": "integer",
      "example": 1500
    },
    {
      "name": "page_size",
      "display_name": "Page Size",
      "description": "Total page size in kilobytes",
      "type": "integer",
      "example": 850
    },
    {
      "name": "item_brand",
      "display_name": "Item Brand",
      "description": "Brand of the product/item",
      "type": "string",
      "example": "Nike"
    },
    {
      "name": "item_sku",
      "display_name": "Item SKU",
      "description": "Stock keeping unit identifier",
      "type": "string",
      "example": "TSHIRT-BLU-L-001"
    },
    {
      "name": "payment_method",
      "display_name": "Payment Method",
      "description": "Method of payment (card, paypal, etc.)",
      "type": "string",
      "example": "credit_card"
    },
    {
      "name": "payment_gateway",
      "display_name": "Payment Gateway",
      "description": "Payment gateway used (Stripe, PayPal, etc.)",
      "type": "string",
      "example": "stripe"
    },
    {
      "name": "cart_id",
      "display_name": "Cart ID",
      "description": "Unique identifier for shopping cart",
      "type": "string",
      "example": "cart_abc123"
    },
    {
      "name": "content_ids",
      "display_name": "Content IDs",
      "description": "Array of product/content IDs",
      "type": "array",
      "example": ["123", "456", "789"]
    },
    {
      "name": "content_type",
      "display_name": "Content Type",
      "description": "Type of content (product, article, video, etc.)",
      "type": "string",
      "example": "product"
    },
    {
      "name": "content_name",
      "display_name": "Content Name",
      "description": "Name of the content",
      "type": "string",
      "example": "Summer Collection 2025"
    },
    {
      "name": "num_items",
      "display_name": "Number of Items",
      "description": "Total number of items",
      "type": "integer",
      "example": 3
    },
    {
      "name": "payment_type",
      "display_name": "Payment Type",
      "description": "Type of payment (one-time, subscription, etc.)",
      "type": "string",
      "example": "one_time"
    },
    {
      "name": "search_string",
      "display_name": "Search String",
      "description": "User's search query",
      "type": "string",
      "example": "blue running shoes"
    },
    {
      "name": "predicted_ltv",
      "display_name": "Predicted Lifetime Value",
      "description": "Predicted customer lifetime value",
      "type": "number",
      "example": 500.00
    },
    {
      "name": "refund_reason",
      "display_name": "Refund Reason",
      "description": "Reason for refund",
      "type": "string",
      "example": "customer_request"
    },
    {
      "name": "item_list_name",
      "display_name": "Item List Name",
      "description": "Name of the product list",
      "type": "string",
      "example": "Search Results"
    },
    {
      "name": "item_list_id",
      "display_name": "Item List ID",
      "description": "ID of the product list",
      "type": "string",
      "example": "search_results_001"
    },
    {
      "name": "contact_method",
      "display_name": "Contact Method",
      "description": "Method of contact (phone, email, chat, whatsapp)",
      "type": "string",
      "example": "phone"
    },
    {
      "name": "contact_value",
      "display_name": "Contact Value",
      "description": "The phone number, email, or handle contacted",
      "type": "string",
      "example": "+1-555-0123"
    },
    {
      "name": "experience_id",
      "display_name": "Experience ID",
      "description": "Unique identifier of the experience shown",
      "type": "string",
      "example": "123"
    },
    {
      "name": "experience_name",
      "display_name": "Experience Name",
      "description": "Name of the experience campaign",
      "type": "string",
      "example": "Black Friday Exit Popup"
    },
    {
      "name": "experience_type",
      "display_name": "Experience Type",
      "description": "Type of experience (popup, bar, widget, inline, redirect)",
      "type": "string",
      "example": "popup"
    },
    {
      "name": "variant_id",
      "display_name": "Variant ID",
      "description": "A/B test variant identifier",
      "type": "string",
      "example": "variant_a"
    },
    {
      "name": "variant_name",
      "display_name": "Variant Name",
      "description": "A/B test variant name",
      "type": "string",
      "example": "Control - Short Headline"
    },
    {
      "name": "interaction_type",
      "display_name": "Interaction Type",
      "description": "Type of interaction (click, submit, expand, dismiss)",
      "type": "string",
      "example": "click"
    },
    {
      "name": "experience_priority",
      "display_name": "Experience Priority",
      "description": "Priority level of the experience",
      "type": "integer",
      "example": 10
    },
    {
      "name": "time_visible",
      "display_name": "Time Visible",
      "description": "Seconds the experience was visible before dismissal",
      "type": "integer",
      "example": 5
    },
    {
      "name": "order_id",
      "display_name": "Order ID",
      "description": "Unique order identifier (alias for transaction_id)",
      "type": "string",
      "example": "ORDER-67890"
    },
    {
      "name": "item_ids",
      "display_name": "Item IDs",
      "description": "Array of item/product IDs (comma-separated or array)",
      "type": "array",
      "example": ["SKU123", "SKU456", "SKU789"]
    },
    {
      "name": "revenue_value",
      "display_name": "Revenue Value",
      "description": "Revenue amount (Microsoft Ads specific)",
      "type": "number",
      "example": 149.99
    },
    {
      "name": "revenue_currency",
      "display_name": "Revenue Currency",
      "description": "Revenue currency code (Microsoft Ads specific)",
      "type": "string",
      "example": "USD"
    },
    {
      "name": "item_count",
      "display_name": "Item Count",
      "description": "Total count of items (Reddit specific)",
      "type": "integer",
      "example": 3
    },
    {
      "name": "products",
      "display_name": "Products Array",
      "description": "Array of product objects (Reddit specific)",
      "type": "array",
      "example": [{"id": "SKU123", "name": "Product 1"}]
    },
    {
      "name": "content_id",
      "display_name": "Content ID",
      "description": "Single content/product ID (Twitter/X specific)",
      "type": "string",
      "example": "PROD-123"
    },
    {
      "name": "line_items",
      "display_name": "Line Items",
      "description": "Array of line items in cart/order (Pinterest specific)",
      "type": "array",
      "example": [{"product_id": "SKU123", "quantity": 2}]
    },
    {
      "name": "event_date",
      "display_name": "Event Date",
      "description": "Date when event occurred (YYYY-MM-DD format)",
      "type": "string",
      "example": "2026-02-05"
    },
    {
      "name": "event_time",
      "display_name": "Event Time",
      "description": "Time when event occurred (HH:MM:SS format, 24-hour)",
      "type": "string",
      "example": "14:30:45"
    },
    {
      "name": "event_hour",
      "display_name": "Event Hour",
      "description": "Hour of day when event occurred (0-23)",
      "type": "integer",
      "example": 14
    },
    {
      "name": "day_of_week",
      "display_name": "Day of Week",
      "description": "Day of the week when event occurred",
      "type": "string",
      "example": "Monday"
    },
    {
      "name": "day_of_week_number",
      "display_name": "Day of Week Number",
      "description": "Numeric day of week (0=Sunday, 6=Saturday)",
      "type": "integer",
      "example": 1
    },
    {
      "name": "week_of_year",
      "display_name": "Week of Year",
      "description": "ISO week number (1-53)",
      "type": "integer",
      "example": 6
    },
    {
      "name": "month_name",
      "display_name": "Month Name",
      "description": "Name of the month when event occurred",
      "type": "string",
      "example": "February"
    },
    {
      "name": "month_number",
      "display_name": "Month Number",
      "description": "Numeric month (1-12)",
      "type": "integer",
      "example": 2
    },
    {
      "name": "quarter",
      "display_name": "Quarter",
      "description": "Quarter of the year (Q1-Q4)",
      "type": "string",
      "example": "Q1"
    },
    {
      "name": "year",
      "display_name": "Year",
      "description": "Year when event occurred",
      "type": "integer",
      "example": 2026
    },
    {
      "name": "is_weekend",
      "display_name": "Is Weekend",
      "description": "Whether event occurred on weekend (Saturday or Sunday)",
      "type": "boolean",
      "example": false
    },
    {
      "name": "page_type",
      "display_name": "Page Type",
      "description": "Type of page (e.g., account, login, dashboard, orders, settings)",
      "type": "string",
      "example": "account"
    },
    {
      "name": "account_section",
      "display_name": "Account Section",
      "description": "Specific section within account page (e.g., dashboard, orders, downloads, addresses, account-details)",
      "type": "string",
      "example": "orders"
    },
    {
      "name": "timezone",
      "display_name": "Timezone",
      "description": "WordPress site timezone (e.g., America/New_York, Europe/London, Asia/Dhaka)",
      "type": "string",
      "example": "America/New_York"
    }
  ]
}