=== Scoby Analytics === Contributors: scobyio Donate link: https://www.scoby.io/ Tags: analytics, traffic statistics, visitor statistics, traffic, stats, statistics, measurement, tracking, GDPR-compliant, privacy-focused Requires at least: 5.3 Tested up to: 6.4.1 Stable tag: 3.0.0 Requires PHP: 7.4 License: GPLv2 or later License URI: https://www.gnu.org/licenses/gpl-2.0.html Scoby Analytics: GDPR-compliant, consent-free insights on your WordPress site, ensuring visitor privacy with server-side data collection. == Description == Scoby Analytics: Advanced, Privacy-Focused Web Analytics Embrace the next era of web analytics with Scoby Analytics, your GDPR-compliant solution for insightful, consent-free website tracking. Our tool is designed to provide deep insights into your website's traffic while fully respecting user privacy. Key Features: - Server-Side Measurement: Unlike traditional analytics tools that track individual users, Scoby Analytics focuses on overall website usage. This approach delivers precise analytics in full compliance with privacy laws, offering a unique balance between data richness and user privacy. - Consent-Free Tracking: With Scoby Analytics, navigate the complexities of GDPR and ePrivacy with ease. Our tool's compliance means you're free from the constraints of user consent for tracking, simplifying your analytics process. - Comprehensive Data Insights: Gain valuable metrics such as page views, visitor counts, time spent on site, referrer sources, and session durations. These insights are crucial for informed decision-making and website optimization. - Unparalleled Data Security: Operating with servers and company headquarters in Germany, Scoby Analytics adheres to stringent European data protection standards. This ensures that your data is not only insightful but also securely handled and stored. Leverage Scoby Analytics for an ethical, comprehensive, and hassle-free analysis of your website's performance == Frequently Asked Questions == = Why choose Scoby Analytics? = Scoby Analytics is your privacy-friendly alternative to traditional analytics tools. We collect anonymized website usage data without accessing your visitors' devices, eliminating the need for cookie consent. = Can Scoby Analytics measure conversions? = Yes. You can measure conversions by setting Goals within Scoby. Goals are typically associated with specific URL patterns. All conversions are aggregated into a single metric. = Can Scoby Analytics measure soft conversions? = Scoby's server-side analytics don't support rule-based conversions traditionally measured on the client side. However, we're open to discuss your specific requirements for implementing suitable goals. = Does Scoby Analytics enable visitor segmentation? = Yes, you can segment your visitors based on anonymous traits like "Women", "35-50 years old", "Subscribers", allowing you to filter these groups in your analytics reports. = Can Scoby Analytics measure button clicks or mouse movements? = No. To preserve visitor privacy, Scoby Analytics doesn’t access your visitors’ browsers. Such activities would require visitor consent. = Can I use Scoby data in other reporting tools like Looker Studio or PowerBI? = Yes. As an official Looker Studio Partner, we provide a Connector for integrating Scoby Analytics data into Looker Studio. Additionally, our Reporting Center supports .xlsx exports, making it compatible with PowerBI and Tableau. = What will I see when using Scoby Analytics? = With Scoby, you gain complete visibility of all page views. We guarantee to capture every page view, enabling 100% measurement of your website traffic - all without needing cookie consent. = Do I need multiple tools (e.g., Google Analytics and Scoby) for a comprehensive view? = Scoby Analytics anonymizes and measures all your website traffic, providing insights into overall movement patterns. However, individual user journeys aren't reported to ensure privacy. Depending on your needs, Scoby could be used as a standalone tool or in conjunction with others. = What does the "Other" dimension in the Dashboard signify? = The "Other" bucket is part of Scoby's unique privacy-preserving technology. We use a k-Anonymity of 25 for all analytical queries, meaning that results with less than 25 visitors are grouped into the "Other" bucket to ensure visitor privacy. == Screenshots == 1. Dive deep into your metrics with the Scoby Analytics Dashboard. 2. Understand visitor engagement with Time Spent percentiles. 3. Discover where your traffic is coming from with clear insights. 4. Visualize visitor navigation patterns and website flow. 5. Access real-time data for timely decision-making. 6. Customize your data view with intuitive filters and segments. 7. Setting up Scoby Analytics is a breeze. 8. Advanced settings tailored to power users. == Third Party Services == Scoby Analytics uses its own external servers to capture and store anonymized website usage data. Service Used: Scoby Analytics Servers Purpose: To capture and store anonymized page views and other related website traffic data. Data Handling: - All page views are anonymized before being sent to our servers. This ensures the privacy of your website visitors. - Our servers only capture aggregated and non-personal website usage metrics. No individual user data or personally identifiable information is stored. Service Link: https://www.scoby.io/ Terms of Use: https://www.scoby.io/terms Privacy Policy: https://www.scoby.io/privacy == Changelog == = v2.2.0 = * Minor Improvements = v2.1.0 = * Update Readme = v2.0.0 = * Upgrade to Latest SDK Version = v1.0.0 = * Initial Release