## Lean GA4 Tracker 🧭 Roadmap

### 📊 Competitive Landscape (What others offer)
#### MonsterInsights / ExactMetrics / Analytify
- Full GA4 setup without code via onboarding wizard
- Rich, in‑dashboard reporting (real‑time users, eCommerce, forms, downloads)
- Add‑ons for click tracking, author/category analysis, PDF exports

#### Measuremate GA4 Audit & Insights
- GTM‑based WooCommerce tracking with robust data layer injection
- Includes external web dashboard UI inside WP via iframe

#### Goal Tracker for GA4 (by yuvalo)
- No‑code interface to map clicks, visibility, CTA, form submits to GA4
- Recommended events palette
- Pro version adds WooCommerce, media/video & team permissions

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### ✅ Versions 1.0–1.1 Completed
- Manual GA4 Measurement ID & token input (no OAuth)
- Tabbed settings UI, GTM script injection (Web / AMP / Custom)
- WooCommerce tracking (product views, carts, checkout, purchases)
- Form plugin support (CF7, WPForms, Ninja, Gravity, Formidable, Fluent)
- Privacy-first: Consent Mode hooks + providers (Complianz, CookieYes, Cookiebot)
- Custom event JSON editor with live validation, Debug Mode, Role exclusion filters

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### 🚀 v1.2 (Next Release)
- [ ] OAuth 2.0 integration for GA4 API (auto property lookup)
- [ ] In‑WP Admin event summary dashboard (aggregate, non‑PII events)
- [ ] Manual event export/import (CSV / JSON) between environments
- [ ] Visual Debug Console (live preview of triggered form/Woo events)
- [ ] Recommended‑events presets (common click, CTA, scroll) for easy mapping
- [ ] WP REST API endpoints for headless event ingestion
- [ ] AMP compatibility improvements (form + Woo)
- [ ] Add support for more cookie consent plugins (iubenda, Real Cookie Banner, etc.)
- [ ] Localization readiness (`.pot` file, translations scaffold)

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### 🧑‍💻 v1.3 (Advanced Tools)
- [ ] Drag‑and‑drop event mapping UI (click / scroll / visibility triggers)
- [ ] Event versioning & preview workflow (draft vs live)
- [ ] Behavioral A/B test tracking & simplified variant reporting
- [ ] Conversion modeling tools (for Pro tier)
- [ ] Integration with Elementor / Gutenberg blocks (click / form / CTA triggers)
- [ ] Real‑time event inspector overlay (on site)

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### 🌟 v2.0 (Premium Suite)
- [ ] Built‑in reporting dashboards that mimic MonsterInsights-style insight display
- [ ] Visual AB funnel builder (canvas + path tracking)
- [ ] Heatmaps/session recording support (via partner integration)
- [ ] Enterprise-scale features: multi-property sync, roles, client management
- [ ] White-labeled install wizard for agencies/clients

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### 🔍 Feature Comparison at a Glance

| Feature                        | Lean GA4 v1.0–1.1 | MonsterInsights / Analytify | Goal Tracker (pro) |
|-------------------------------|-------------------|------------------------------|---------------------|
| Easy setup wizard             | ❌                | ✅                           | ✅                  |
| In-WP analytics dashboard     | ❌                | ✅                           | ❌                  |
| WooCommerce tracking          | ✅                | ✅ (via addons)              | ✅ (pro)            |
| Form & link click tracking    | Partial           | ✅                           | ✅                  |
| Recommended event mapping     | ❌                | Limited                      | ✅                  |
| OAuth-based setup             | ❌                | ✅ (premium)                 | ❌                  |
| Export/import event config    | ❌                | Often missing                | ❌                  |
| AMP support                   | Partial           | Limited                      | ❌                  |
| A/B testing & conversion tools | ❌               | ❌ (mostly analytics only)    | ❌                  |

---

### 🗂️ Next Steps
- Draft sprint milestones aligned with version 1.2 and 1.3
- Break down items into actionable GitHub issues or Trello cards
- Design UI mockups for event mapping and real‑time preview tools
- Evaluate third‑party libraries for versioned event configurations
- Initiate user surveys or early beta testers to shape the recommended‑events palette