=== Insiteful — Form Abandonment Tracking, Partial Entries, Save & Continue Later ===
Contributors: insitefulco
Donate link: https://insiteful.co
Tags: forms, form tracking, form abandonment, conversion rate optimization, lead capture
Requires at least: 3.0.1
Tested up to: 6.7
Stable tag: 1.2
License: GPLv2 or later
License URI: http://www.gnu.org/licenses/gpl-2.0.html

Insiteful™ is a form abandonment tracker that captures missed leads from your existing traffic. Track any web form. No more missed opportunities.™

== Description ==

This plugin is a “no-code” tool to track & optimize  _any_  existing web form on your website and solve form abandonment. No more missed opportunities.™

**Automagically unlock more leads from your forms with Insiteful:**  
Capture unfinished form responses & partial leads. Unveil the reasons behind form abandonment. Save progress for returning visitors. Prevent lost leads and boost conversions.

It takes just a few clicks to install this plugin and start capturing 100% of partial entries (and potential leads) from your lead forms. Enjoy this complete solution for form abandonment tracking & optimization, including the following push-button features for *any* web form:  
- Partial entries / submission tracking  
- Form-field analytics & insights (e.g. confused, abandoned fields)  
- Lead capture & notifications  
- 1-click Save & continue later  
- Smart repopulate and “Welcome Back”  
- Auto follow-up / drip email automation  
- 3,000+ no-code integrations via [Zapier](https://zapier.com/apps/insiteful/integrations)

Use this plugin to install Insiteful on your website in just a few clicks!


== Installation ==

1. Upload `insiteful.php` to the `/wp-content/plugins/` directory
2. Activate the plugin through the 'Plugins' menu in WordPress
3. Login to [app.insiteful.co](https://app.insiteful.co/install?ref=wp) and copy your Activation Key
4. Paste your activation key where indicated under 'Settings' > 'Insiteful' and click 'Save changes'
5. Tada! You've successfully installed Insiteful.

== Frequently Asked Questions ==

= What can I do with Insiteful? =

Insiteful™ is a powerful tool to unlock more leads from your existing web forms. Our software automagically tracks, engages & converts 100% of prospects that start to fill out your forms. Never miss another opportunity™, with Insiteful.

Capture unfinished form responses & partial leads. Unveil the root causes of form abandonment. Save progress for returning visitors. Prevent lost leads and boost conversions. Take advantage of our complete suite of push-button features to get from your existing web forms: from partial entry tracking & form field analytics to save + continue later, auto follow-up, and 3,000+ more integrations via [Zapier](https://zapier.com/apps/insiteful/integrations)

= What is abandonment? Why does it matter? =

Abandonment is where a prospective lead fails to convert after landing & showing interest in your website. Studies estimate this happens with nearly 3 in 4 visitors, meaning a significant majority of potential leads are left on the table with traditional digital marketing and analytics. Read more [about form abandonment here](https://insiteful.co/form-abandonment/?ref=wp).

We've created a unique solution to solve form abandonment with just one line of Javascript to automatically track, engage, and convert every user that starts to fill out your forms.

= How is this different from other analytics & abandonment services? =

Services like ClickTale, VWO Insights, and FullStory offer one core feature: session replay (you can record & watch live user sessions). Gaining any meaningful insight from such tools requires a hours of your time — recordings don't offer much immediately actionable data.

On the other hand, today's marketing automation tools & abandonment plugins (e.g. Dynamic Yield, Pure360) are built for product businesses that sell via cart or checkout (e.g. eCommerce, B2C) and are not particularly useful for businesses that sell via online lead funnels & forms (e.g. B2B, service businesses).

With Insiteful™, we set out to design an end-to-end optimization plugin built specifically for the kinds of businesses that close their business from web forms: to make it easier to improve your existing web forms' conversion rate & user experience.


== Screenshots ==

1. Preview of Insiteful × Wordpress
2. Preview of Form Abandonment Funnel Report 

== Changelog ==

= 1.1 =
* Added activation key validation

= 1.0 =
* First release of Insiteful for WordPress!

== Upgrade Notice ==

= 1.0 =
* First release!