=== Google Analytics alternative – Privacy and legally compliant – Fair Analytics === Contributors: fairanalytics Tags: analytics, google analytics, google analytics alternative, WordPress analytics, stats, tracking, analyses, statistics, gdpr, gdpr compliant, dsgvo, web analytics, website analytics, privacy, legally compliant Requires at least: 5.2 Tested up to: 6.0.2 Requires PHP: 7.2 Stable tag: 1.1.3 License: GPLv3 and Higher License URI: https://www.gnu.org/licenses/gpl-3.0.html Fair Analytics is a privacy and legally compliant Google Analytics alternative. Made in germany. DSGVO/GDPR/RGPD compliant. == Description == Fair Analytics is a privacy and legally compliant alternative to Google Analytics. Made in germany. This plugin enables Fair Analytics on your website. It integrates a small javascript code into the header of your page. With this Javascript code we analyze your anonymized user data. You can then view the analyses on [www.fairanalytics.de](https://fairanalytics.de). == DSGVO/GDPR/RGPD-compliant alternative to Google Analytics == Avoid costly data breaches. You can use Fair Analytics in compliance with european data protection standards and meet the requirements of national and european law. == User metrics == Fair Analytics provides the most important tracking metrics and gives you important insights into your users and their usage of your website: [youtube https://youtu.be/-F7-z3EHfzM] * Page views * Landing Pages * Exit Pages * Bounce Rate * Referrers * Countries * Cities * Operating system * Device * Browser * Screen Resolution * UTMs (for marketing tracking) * Browser Language * Realtime analytics * Dark mode * Export Data to CSV * Filters * Login log * Two-Factor Authentication * Exclude IPs == Lightweight tracking (optional) == You can choose lightweight tracking that uses no cookies, no local storage, and no identifiers for visitors. The lightweight tracking script is less than 6 kB in size. == Servers and company in germany == We store the analysis data exclusively on secure german servers. The servers run on green electricity, have an availability of 99.99% and are certified according to ISO 27001. We are a german company with german headquarters. As such, we are not covered by the United States Cloud Act and cannot be required to share user data. == Anonymous user statistics == On your main dashboard you will find the most important user statistics at a glance. And we don’t store IP-Adresses of your users. The collected user data is completely anonymized on our servers. It is not possible to "reverse engineer" this anonymized data. Neither from us nor from third parties. The analysis data are also not passed on or used for own purposes. == Interaction recordings (videos) == Interaction recordings are playbacks of users scrolling, moving and clicking on your site. With interaction recordings you can understand how users behave on your site and where they have problems. [youtube https://youtu.be/bk2iAmW8YDo?rel=0] == Goal tracking == You can track custom events like link clicks, button clicks, form submissions, page visits etc. [youtube https://youtu.be/6m3Q5wuypo4?rel=0] == Heat maps == Stop guessing where users click and find out how to improve your product fast. Heatmaps visually show you where users click, move, and scroll on your website. You can compare desktop, tablet, and mobile devices to see the differences in behavior. [youtube https://youtu.be/WAgUc2XFe78?rel=0] == User journeys == Evaluating your visitors behaviour and repeated actions by analyze their past sessions. Including the flow of the visited pages and their actions. [youtube https://youtu.be/4PC6i2UZN4s?rel=0] == Team members == With just a few clicks, you can grant team members and clients access to the statistics. This way, you can conveniently manage multiple projects with just one account and share statistics as needed. [youtube https://youtu.be/r5jH5BUrB-A?rel=0] == Filters == You can filter your analysis results with several parameters to get only the results that are important to you. [youtube https://youtu.be/k3xmcLfWMSE?rel=0] == API included == With our API you can retrieve your stats programmatically. Each request is authenticated with an API key using the Bearer Authentication method. == More Information == For more Information visit our website [www.fairanalytics.de](https://fairanalytics.de) == Support == If you have any questions send us a message via our [contact form](https://fairanalytics.de/contact) == Installation == 1. Install the plugin 2. Create an account on [www.fairanalytics.de](https://fairanalytics.de) 3. Generate a tracking code for your website in your account 4. Insert the tracking code into the plugin 5. Activate the tracking code 6. Done. Using a cookie/consent tool? It is also possible to insert our tracking code directly into your consent tool. == Frequently Asked Questions == = Is Fair Analytics for free? = In order to run our servers, we have to charge a minimal fee for Fair Analytics. It is only 3 € per month. Most other web analytics tools start at 9 € per month and charge you much more once your website grows. We also offer free trials for 7 days. [More information](https://fairanalytics.de) = What does "privacy-friendly" mean? = * We do not store personal user data * Your analysis data is your analysis data. We don't touch it. * All data is stored on secure servers in germany == Screenshots == 1. Simple and clear main dashboard 2. Interaction recordings (videos) 3. Goal tracking 4. Heat maps 5. User journeys 6. Team members 7. Filters 8. Lightweight tracking (optional) == Changelog == = 1.1.3 = * Text changes = 1.1.2 = * Code cleanup = 1.1.1 = * A few minor bug fixes = 1.1.0 = * Text changes and registration inside the plugin = 1.0.9 = * Text changes = 1.0.8 = * Text changes = 1.0.7 = * Updated interface = 1.0.6 = * Possible to insert the tracking code of the new version of fair analytics = 1.0.5 = * Some layout changes of our Google Analytics alternative = 1.0.4 = * Changes the type of verification of the tracking script = 1.0.3 = * Adding german language = 1.0.2 = * Adding german language = 1.0.1 = * A few minor bug fixes = 1.0.0 = * First version of Fair Analytics – the privacy-friendly Google Analytics alternative