=== Evidence - Social Proof & FOMO Notifications ===
Contributors: j_marketingmavens
Donate link: https://paypal.me/MarketingMavensLLC
Tags: conversion, notifications, social proof, social, proof, convert
Requires at least: 5.1
Tested up to: 5.6
Requires PHP: 5.6
Stable tag: 1.0.3
License: GPLv3 or later
License URI: http://www.gnu.org/licenses/gpl-3.0.html

== Description ==
Sky rocket conversions with real-time social proof!

Using Evidence in your marketing efforts can boost your leads and sales by 10% in 10 minutes! Works for any website with a call to action. Made for E-commerce, membership sites, SaaS, booking site, agencies and more!

= Benefits of social proof. =
* <strong>Evidence Builds Trust:</strong> When making a purchase decision, consumers are 92% more likely to trust a peer over an advertisement.
* <strong>Evidence Creates Urgency:</strong> 60% of consumers said they made a purchase within 24 hours of experiencing FOMO (the fear of missing out).
* <strong>Evidence Increases Conversions:</strong> Displaying live social proof notification of the activity on your website can boost consumer conversions by up to 15%.

<strong>Evidence</strong> is a standalone social proof app that integrates with 100s of different sources and platforms, including WordPress. You must have an Evidence account to use this plugin. [Click here to create your free Evidence account](https://app.evidence.io/register). This plugin allows you to easily install the Evidence pixel and choose on which pages you want your pixel to load.

Evidence gives you complete control of the notifications that show on your websites and comes with <strong>FOUR</strong> different notification types.
<ul>
<li><strong>Conversions:</strong> Conversion notifications show off individual actions taken by site visitors, building trust and encouraging others to do the same (our most popular notification).</li>
<li><strong>Streaks:</strong> Streak notifications show a large number of site visitors who have all taken the same action over a given time, establishing credibility and creating urgency.</li>
<li><strong>Visitor Count:</strong> Visitor Count notifications show either a live count of visitors on the site or a count of visitors on the site over a given time, making your website a busy and interesting place, which creates the fear of missing out.</li>
<li><strong>Announcements:</strong> Deliver targeted, well-timed messages to your site visitors. This tool is perfect for driving engagement and interaction with new blog posts, videos, podcasts, events, webinars, booking calendars and more.</li>
</ul>

Each one of these notification types are designed to help you convert your hard-earned traffic into more prospects and customers.

Evidence comes jam packed with other features as well including:
<ul>
<li>Supports 3rd Party Integrations (including webhooks)</li>
<li>Custom Notification Animations</li>
<li>Advanced Notification Design Editor</li>
<li>Prioritize Notification Type</li>
<li>Boomerang Tabs (pull visitors back to your site with scrolling tab title)</li>
<li>Add Any Merge Field</li>
<li>US-based Customer Support</li>
<li>Notification URL Verification</li>
<li>Gravatar Images</li>
<li>Tons more!</li>
</ul>
Start leveraging the power of social proof on your WordPress website to increase conversions by up to 10% in 10 minutes! [Click here to sign up for your Evidence account.](https://app.evidence.io/register)

== Changelog ==

<strong>1.0.3</strong>
- Fixed two php activation and deactivation errors

<strong>1.0.2</strong>
- Added the ability to choose which device types to load the Evidence script onto

<strong>1.0.1</strong>
- Fixed bug with Excluded Pages dropdown

<strong>1.0.0</strong>
- First Release