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-->\n<!-- wp:divi/text {\"content\":{\"innerContent\":{\"desktop\":{\"value\":\"<p><strong>RESULTS AT A GLANCE</strong></p><h2>+47%</h2><p>more qualified leads</p><h2>−31%</h2><p>lower acquisition cost</p><h2>18 days</h2><p>from strategy to 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Story\"}}},\"advanced\":{\"type\":{\"desktop\":{\"value\":\"3_5\"}}},\"decoration\":{\"layout\":{\"desktop\":{\"value\":{\"display\":\"block\"}}}}},\"builderVersion\":\"5.0.0-public-alpha.23\",\"modulePreset\":[\"default\"]} -->\n<!-- wp:divi/text {\"content\":{\"innerContent\":{\"desktop\":{\"value\":\"<p><strong>CUSTOMER STORY</strong></p><h2>How a clearer offer changed the economics of the campaign</h2><p>The team had strong traffic but a page that asked visitors to process too much. We simplified the promise, reordered the proof, and made one next step unmistakable.</p><h3>The turning point</h3><p>Instead of adding more content, the new page answered the highest-risk objection before presenting the offer.</p><p><em>Replace every demonstration result with documented, permissioned customer evidence.</em></p>\"}},\"decoration\":{\"bodyFont\":{\"body\":{\"font\":{\"desktop\":{\"value\":{\"family\":\"Lexend\",\"color\":\"#3d3650\",\"size\":\"17px\",\"lineHeight\":\"1.75em\"}},\"tablet\":{\"value\":{\"size\":\"16px\"}},\"phone\":{\"value\":{\"size\":\"15px\"}}}}},\"headingFont\":{\"h1\":{\"font\":{\"desktop\":{\"value\":{\"family\":\"Lexend\",\"weight\":\"700\",\"color\":\"#1b142c\",\"size\":\"58px\",\"lineHeight\":\"1.08em\"}},\"tablet\":{\"value\":{\"size\":\"43px\"}},\"phone\":{\"value\":{\"size\":\"34px\"}}}},\"h2\":{\"font\":{\"desktop\":{\"value\":{\"family\":\"Lexend\",\"weight\":\"700\",\"color\":\"#1b142c\",\"size\":\"42px\",\"lineHeight\":\"1.15em\"}},\"tablet\":{\"value\":{\"size\":\"35px\"}},\"phone\":{\"value\":{\"size\":\"29px\"}}}},\"h3\":{\"font\":{\"desktop\":{\"value\":{\"family\":\"Lexend\",\"weight\":\"700\",\"color\":\"#1b142c\",\"size\":\"25px\",\"lineHeight\":\"1.25em\"}},\"tablet\":{\"value\":{\"size\":\"23px\"}},\"phone\":{\"value\":{\"size\":\"21px\"}}}}}}},\"module\":{\"meta\":{\"adminLabel\":{\"desktop\":{\"value\":\"Case Study Story Text\"}}},\"advanced\":{\"text\":{\"text\":{\"desktop\":{\"value\":{\"orientation\":\"left\"}}}}},\"decoration\":{\"layout\":{\"desktop\":{\"value\":{\"display\":\"block\"}}},\"spacing\":{\"desktop\":{\"value\":{\"margin\":{\"top\":\"0px\",\"right\":\"0px\",\"bottom\":\"22px\",\"left\":\"0px\",\"syncVertical\":\"off\",\"syncHorizontal\":\"off\"}}},\"tablet\":{\"value\":{\"margin\":{\"top\":\"0px\",\"right\":\"0px\",\"bottom\":\"22px\",\"left\":\"0px\",\"syncVertical\":\"off\",\"syncHorizontal\":\"off\"}}},\"phone\":{\"value\":{\"margin\":{\"top\":\"0px\",\"right\":\"0px\",\"bottom\":\"22px\",\"left\":\"0px\",\"syncVertical\":\"off\",\"syncHorizontal\":\"off\"}}}}}},\"builderVersion\":\"5.0.0-public-beta.1\",\"modulePreset\":[\"default\"]} /-->\n<!-- wp:divi/button {\"module\":{\"meta\":{\"adminLabel\":{\"desktop\":{\"value\":\"Case Study Button\"}}},\"advanced\":{\"alignment\":{\"desktop\":{\"value\":\"left\"}}},\"decoration\":{\"layout\":{\"desktop\":{\"value\":{\"display\":\"block\"}}}}},\"button\":{\"innerContent\":{\"desktop\":{\"value\":{\"text\":\"Read the Full Story\",\"linkUrl\":\"#\",\"id\":0}}},\"decoration\":{\"button\":{\"desktop\":{\"value\":{\"enable\":\"on\"}}},\"background\":{\"desktop\":{\"value\":{\"color\":\"#6d3df5\",\"enableColor\":\"on\"}}},\"font\":{\"font\":{\"desktop\":{\"value\":{\"family\":\"Lexend\",\"weight\":\"700\",\"color\":\"#ffffff\",\"size\":\"15px\"}}}},\"spacing\":{\"desktop\":{\"value\":{\"padding\":{\"top\":\"16px\",\"right\":\"28px\",\"bottom\":\"16px\",\"left\":\"28px\",\"syncVertical\":\"off\",\"syncHorizontal\":\"off\"}}}},\"border\":{\"desktop\":{\"value\":{\"radius\":{\"sync\":\"on\",\"topLeft\":\"8px\",\"topRight\":\"8px\",\"bottomRight\":\"8px\",\"bottomLeft\":\"8px\"},\"styles\":{\"all\":{\"width\":\"0px\",\"color\":\"#6d3df5\"}}}}}}},\"builderVersion\":\"5.0.0-public-beta.1\",\"modulePreset\":[\"default\"]} /-->\n<!-- /wp:divi/column -->\n<!-- /wp:divi/row -->\n<!-- /wp:divi/section -->"
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