---
id: cta.json
"$schema": "http://json-schema.org/draft-04/schema"
title: Call to action
description: "An HTML representing a call to action with the verb
  which defines the action, a tagged price and some measurement data"
type:
- object
properties:
  type:
    description: Block type
    example: "text"
    type: string
    enum:
      - cta
  html:
    description: HTML content of the block
    example: '<a href="https://link.com/" data-role="cta">Call to action!</a>'
    type: string
    minLength: 7
  verb:
    description: "A verb that defines the action"
    example: "purchase"
    type: string
  url:
    description: "URL for external CTAs"
    "$ref": "base.json#/definitions/url"
  cta:
    description: "The Grid Reserve CTA associated with the entry"
    "$ref": "base.json#/definitions/uuid"
  price:
    description: "A tagged price, in USD cents"
    example: "9600"
    type: string
  label:
    description: "Extracted text from the HTML"
    example: "Buy now"
    type: string
  length:
    description: "Lenght of the extracted text"
    example: 7
    type: integer

required: [type, html]