# Phase 3: Competitive Research

> **Session:** [session-name]
> **Date:** [YYYY-MM-DD]
> **Research Depth:** [Light / Standard / Deep]
> **Competitors Profiled:** [X]

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## Executive Summary

[5-sentence competitive landscape overview]

## Key Competitors

| Competitor | Stage | Moat | Strength | Weakness | Threat |
|-----------|-------|------|----------|----------|--------|
| [name] | [early/growth/mature] | [moat type] | [key strength] | [key weakness] | [H/M/L] |

## Strategic Opportunity

[Single strongest opportunity with evidence]

## Strategic Risk

[Single biggest risk with evidence]

## Pricing Landscape Summary

- **Market price range:** $[low] -- $[high]
- **Dominant value metric:** [per seat / per usage / flat]
- **Pricing whitespace:** [where to position]

## Full Deliverables

- `03-competitors/competitors-report.md` -- Full strategic report
- `03-competitors/competitive-matrix.md` -- Feature comparison
- `03-competitors/pricing-landscape.md` -- Pricing analysis
- `03-competitors/battle-cards/` -- Per-competitor battle cards

## Moat Durability Assessment

| Competitor | Primary Moat | Durability | Eroding Factor |
|-----------|-------------|------------|----------------|
| [name] | [network effects / switching costs / data moat / brand / scale / IP / regulatory / none] | [<1yr / 1-3yr / 3-5yr / 5+yr] | [what could erode it] |

## GTM Whitespace

- **Underexploited channel:** [channel] -- [why it's open]
- **Content gap:** [topic area] -- [no competitor covers this well]

## Competitor Dossiers (Deep tier only)

- `03-competitors/competitor-dossiers/[name-1].md` -- [one-line summary]
- `03-competitors/competitor-dossiers/[name-2].md` -- [one-line summary]

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*Generated with StartupKit Phase 3 (sk-competitors)*
