---
category: Foundations
---

Level 1 is the marketing hero at **76px with 76px leading** — the leading equals
the size, which is this pack's typographic signature. Level 2 is the page title at
24/32, level 3 the card title at 14/20 in `--ink-soft`.

The accent phrase in a level-1 heading may take `--brand`: at display size it is a
graphical object rather than a label, which is the only place the 3.18:1 orange is
allowed near text.

```tsx
<Heading level={1}>Grow organic traffic <em>on autopilot</em></Heading>
```
