# Marketing workflows

> Source: https://trigger.dev/docs/guides/use-cases/marketing

[​](https://trigger.dev/docs/guides/use-cases/marketing#overview)

Overview
-----------------------------------------------------------------------------

Build marketing workflows from email drip sequences to orchestrating full multi-channel campaigns. Handle multi-day sequences, behavioral triggers, dynamic content generation, and build live analytics dashboards.

[​](https://trigger.dev/docs/guides/use-cases/marketing#featured-examples)

Featured examples
-----------------------------------------------------------------------------------------------

Email sequences with Resend
---------------------------

Send multi-day email sequences with wait delays between messages.

Product image generator
-----------------------

Transform product photos into professional marketing images using Replicate.

Human-in-the-loop workflow
--------------------------

Approve marketing content using a human-in-the-loop workflow.

[​](https://trigger.dev/docs/guides/use-cases/marketing#benefits-of-using-trigger-dev-for-marketing-workflows)

Benefits of using Trigger.dev for marketing workflows
-----------------------------------------------------------------------------------------------------------------------------------------------------------------------

**Delays without idle costs:** Wait hours or weeks between steps. Waits over 5 seconds are automatically checkpointed and don’t count towards compute usage. Perfect for drip campaigns and scheduled follow-ups. **Guaranteed delivery:** Messages send exactly once, even after retries. Personalized content isn’t regenerated on failure. **Scale without limits:** Process thousands in parallel while respecting rate limits. Send to entire segments without overwhelming APIs.

[​](https://trigger.dev/docs/guides/use-cases/marketing#production-use-cases)

Production use cases
-----------------------------------------------------------------------------------------------------

Icon customer story
-------------------

Read how Icon uses Trigger.dev to process and generate thousands of videos per month for their AI-driven video creation platform.

[​](https://trigger.dev/docs/guides/use-cases/marketing#example-workflow-patterns)

Example workflow patterns
---------------------------------------------------------------------------------------------------------------

*   Drip email campaign
    
*   Multi-channel campaigns
    
*   AI content with approval
    
*   Survey response enrichment
    

Simple drip campaign. User signs up, waits specified delay, sends personalized email, tracks engagement.

**Router pattern with delay orchestration**. User action triggers campaign, router selects channel based on preferences (email/SMS/push), coordinates multi-day sequence with delays between messages, tracks engagement across channels.

**Supervisor pattern with approval gate**. Generates AI marketing content (images, copy, assets), pauses with wait.forToken for human review, applies revisions if needed, publishes to channels after approval.

**Coordinator pattern with enrichment**. User completes survey, batch triggers parallel enrichment from CRM/analytics, analyzes and scores responses, updates customer profiles, triggers personalized follow-up campaigns.

[​](https://trigger.dev/docs/guides/use-cases/marketing#featured-use-cases)

Featured use cases
-------------------------------------------------------------------------------------------------

Data processing & ETL workflows
-------------------------------

Build complex data pipelines that process large datasets without timeouts.

Media processing workflows
--------------------------

Batch process videos, images, audio, and documents with no execution time limits.

AI media generation workflows
-----------------------------

Generate images, videos, audio, documents and other media using AI models.

Marketing workflows
-------------------

Build drip campaigns, create marketing content, and orchestrate multi-channel campaigns.

Was this page helpful?

YesNo

[Previous](https://trigger.dev/docs/guides/use-cases/media-processing)
[Anchor Browser web scraperAutomated web monitoring using Trigger.dev's task scheduling and Anchor Browser's AI-powered browser automation.\
\
Next](https://trigger.dev/docs/guides/example-projects/anchor-browser-web-scraper)

⌘I

Assistant

Responses are generated using AI and may contain mistakes.