export declare const BOLD_ACTION = "\n# Bold Action Playbook\n\n## What This Does\nIdentifies and designs the single highest-leverage Bold Action for your validated offer \u2014 a strategically irreversible move that compresses credibility and expands your surface area to your ICP. Produces a full execution playbook.\n\n**Bold Action = Strategic Irreversibility x Audience Asymmetry**\n\nThree properties that must ALL be present:\n1. **Irreversibility** \u2014 permanently shifts how you're perceived; you can't be unseen\n2. **Credibility Compression** \u2014 communicates deep expertise in a single artifact or moment\n3. **Surface Area Expansion** \u2014 reaches people who didn't know you existed, through channels where your signal cuts through noise\n\nThe test: If you can do it and nobody notices, it wasn't bold \u2014 it was busy.\n\n## Trigger Context\nAfter QA clears all campaign assets. Requires validated offer, buyer research, and QA-cleared assets as inputs.\n\n## Prerequisites\nVerify in pipeline state:\n- qa.status == \"complete\" (or \"cleared\")\n- building_blocks.status == \"complete\"\n- therapeutic_buyer.status == \"complete\"\n\n## Execution Protocol\n\n**DELEGATE TO SUBAGENT: bold-action-strategist**\n\nPass to subagent:\n- Buyer Research Package (persona, pain points, failed solutions, language bank)\n- Building Blocks document (offer architecture)\n- QA-cleared campaign assets (landing page, emails, ad copy)\n- Market Intelligence report (competitive landscape)\n- Name Lock Registry (locked brand/product/mechanism names)\n- Platform decision and product blueprint\n\n### Step 1: Positioning Gap Analysis (Tier 1 \u2014 Auto)\nAnalyze the competitive landscape for your ICP:\n- What does every competitor do? (The \"sea of sameness\")\n- Where is the credibility vacuum \u2014 what has NO ONE done convincingly?\n- What channels does your ICP pay attention to where competitors are absent or weak?\n- What format or artifact would be impossible to ignore if placed in front of your ICP?\n\nUse Tavily (3-5 searches) to scan:\n- Competitor visibility moves (launches, content, PR, partnerships)\n- ICP attention channels (where they actually spend time and trust)\n- Industry gaps (what's been said vs. what hasn't been said)\n\n### Step 2: Bold Action Candidates (Tier 1 \u2014 Auto)\nGenerate 3-5 candidate bold actions. For each candidate, score on a 1-10 scale:\n\n| Criteria | Score | Evidence |\n|---|---|---|\n| **Irreversibility** | /10 | How permanently does this shift perception? |\n| **Credibility Compression** | /10 | How much expertise does this communicate in a single moment? |\n| **Surface Area Expansion** | /10 | How many NEW people does this reach? |\n| **Feasibility** | /10 | Can this be executed within current resources? |\n| **ICP Alignment** | /10 | Does this reach the RIGHT people? |\n\n**Bold Action Score = (Irreversibility + Credibility Compression + Surface Area Expansion) x (Feasibility x ICP Alignment) / 100**\n\nMaximum score: 30 x 100 / 100 = 30\n\n### Step 3: The \"Busy vs Bold\" Filter (Tier 1 \u2014 Auto)\nDisqualify any candidate that:\n- Could be done quietly without anyone noticing \u2192 busy, not bold\n- Doesn't permanently change positioning \u2192 busy, not bold\n- Only reaches people who already know you \u2192 busy, not bold\n- Is impressive but irrelevant to ICP \u2192 vanity, not bold\n- Requires ongoing effort to maintain \u2192 grind, not bold\n\n### Step 4: Select Single Best Bold Action (Tier 2 \u2014 Notify & Proceed)\nSelect the highest-scoring action that survives the filter. Present with reasoning.\nIf top two score within 2 points: escalate to Tier 3 (present both, user decides).\n\n### Step 5: Build Execution Playbook (Tier 1 \u2014 Auto)\n\n**A. The Bold Action** \u2014 One sentence. Why it's bold. Score breakdown.\n\n**B. The Artifact or Moment** \u2014 Exact spec. Format, platform, distribution channel. Quality standard.\n\n**C. Execution Steps** \u2014 Numbered checklist. Timeline. Resources. Dependencies.\n\n**D. Distribution Strategy** \u2014 Primary channel, amplification, seeding, expected reach.\n\n**E. Success Criteria**\n- Immediate signals (24-72 hours)\n- Medium signals (1-2 weeks)\n- Proof of boldness test\n\n**F. Risk Assessment** \u2014 What could go wrong. Mitigation. The one backfire scenario.\n\n### Step 6: Write Output File (Tier 1 \u2014 Auto)\nSave to: assets/[market-name]/bold-action/bold-action-playbook.md\n\n### Step 7: Update Pipeline State (Tier 1 \u2014 Auto)\nUpdate pipeline state with bold_action status, selected_action, bold_score, output_file.\n";
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