import type { BinaryWriteOptions } from "@protobuf-ts/runtime"; import type { IBinaryWriter } from "@protobuf-ts/runtime"; import type { BinaryReadOptions } from "@protobuf-ts/runtime"; import type { IBinaryReader } from "@protobuf-ts/runtime"; import type { PartialMessage } from "@protobuf-ts/runtime"; import { MessageType } from "@protobuf-ts/runtime"; import { TargetImpressionShareLocationEnum_TargetImpressionShareLocation } from "../enums/target_impression_share_location"; import { BiddingStrategyTypeEnum_BiddingStrategyType } from "../enums/bidding_strategy_type"; /** * Represents a view of BiddingStrategies owned by and shared with the customer. * * In contrast to BiddingStrategy, this resource includes strategies owned by * managers of the customer and shared with this customer - in addition to * strategies owned by this customer. This resource does not provide metrics and * only exposes a limited subset of the BiddingStrategy attributes. * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy */ export interface AccessibleBiddingStrategy { /** * Output only. The resource name of the accessible bidding strategy. * AccessibleBiddingStrategy resource names have the form: * * `customers/{customer_id}/accessibleBiddingStrategies/{bidding_strategy_id}` * * @generated from protobuf field: string resource_name = 1; */ resourceName: string; /** * Output only. The ID of the bidding strategy. * * @generated from protobuf field: int64 id = 2; */ id: bigint; /** * Output only. The name of the bidding strategy. * * @generated from protobuf field: string name = 3; */ name: string; /** * Output only. The type of the bidding strategy. * * @generated from protobuf field: google.ads.googleads.v11.enums.BiddingStrategyTypeEnum.BiddingStrategyType type = 4; */ type: BiddingStrategyTypeEnum_BiddingStrategyType; /** * Output only. The ID of the Customer which owns the bidding strategy. * * @generated from protobuf field: int64 owner_customer_id = 5; */ ownerCustomerId: bigint; /** * Output only. descriptive_name of the Customer which owns the bidding strategy. * * @generated from protobuf field: string owner_descriptive_name = 6; */ ownerDescriptiveName: string; /** * @generated from protobuf oneof: scheme */ scheme: { oneofKind: "maximizeConversionValue"; /** * Output only. An automated bidding strategy to help get the most conversion value for * your campaigns while spending your budget. * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversionValue maximize_conversion_value = 7; */ maximizeConversionValue: AccessibleBiddingStrategy_MaximizeConversionValue; } | { oneofKind: "maximizeConversions"; /** * Output only. An automated bidding strategy to help get the most conversions for your * campaigns while spending your budget. * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversions maximize_conversions = 8; */ maximizeConversions: AccessibleBiddingStrategy_MaximizeConversions; } | { oneofKind: "targetCpa"; /** * Output only. A bidding strategy that sets bids to help get as many conversions as * possible at the target cost-per-acquisition (CPA) you set. * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetCpa target_cpa = 9; */ targetCpa: AccessibleBiddingStrategy_TargetCpa; } | { oneofKind: "targetImpressionShare"; /** * Output only. A bidding strategy that automatically optimizes towards a chosen * percentage of impressions. * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetImpressionShare target_impression_share = 10; */ targetImpressionShare: AccessibleBiddingStrategy_TargetImpressionShare; } | { oneofKind: "targetRoas"; /** * Output only. A bidding strategy that helps you maximize revenue while averaging a * specific target Return On Ad Spend (ROAS). * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetRoas target_roas = 11; */ targetRoas: AccessibleBiddingStrategy_TargetRoas; } | { oneofKind: "targetSpend"; /** * Output only. A bid strategy that sets your bids to help get as many clicks as * possible within your budget. * * @generated from protobuf field: google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetSpend target_spend = 12; */ targetSpend: AccessibleBiddingStrategy_TargetSpend; } | { oneofKind: undefined; }; } /** * An automated bidding strategy to help get the most conversion value for * your campaigns while spending your budget. * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversionValue */ export interface AccessibleBiddingStrategy_MaximizeConversionValue { /** * Output only. The target return on ad spend (ROAS) option. If set, the bid strategy * will maximize revenue while averaging the target return on ad spend. If * the target ROAS is high, the bid strategy may not be able to spend the * full budget. If the target ROAS is not set, the bid strategy will aim to * achieve the highest possible ROAS for the budget. * * @generated from protobuf field: double target_roas = 1; */ targetRoas: number; } /** * An automated bidding strategy to help get the most conversions for your * campaigns while spending your budget. * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversions */ export interface AccessibleBiddingStrategy_MaximizeConversions { /** * Output only. The target cost per acquisition (CPA) option. This is the average amount * that you would like to spend per acquisition. * * @generated from protobuf field: int64 target_cpa_micros = 2; */ targetCpaMicros: bigint; } /** * An automated bid strategy that sets bids to help get as many conversions as * possible at the target cost-per-acquisition (CPA) you set. * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetCpa */ export interface AccessibleBiddingStrategy_TargetCpa { /** * Output only. Average CPA target. * This target should be greater than or equal to minimum billable unit * based on the currency for the account. * * @generated from protobuf field: optional int64 target_cpa_micros = 1; */ targetCpaMicros?: bigint; } /** * An automated bidding strategy that sets bids so that a certain percentage * of search ads are shown at the top of the first page (or other targeted * location). * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetImpressionShare */ export interface AccessibleBiddingStrategy_TargetImpressionShare { /** * Output only. The targeted location on the search results page. * * @generated from protobuf field: google.ads.googleads.v11.enums.TargetImpressionShareLocationEnum.TargetImpressionShareLocation location = 1; */ location: TargetImpressionShareLocationEnum_TargetImpressionShareLocation; /** * The chosen fraction of ads to be shown in the targeted location in * micros. For example, 1% equals 10,000. * * @generated from protobuf field: optional int64 location_fraction_micros = 2; */ locationFractionMicros?: bigint; /** * Output only. The highest CPC bid the automated bidding system is permitted to specify. * This is a required field entered by the advertiser that sets the ceiling * and specified in local micros. * * @generated from protobuf field: optional int64 cpc_bid_ceiling_micros = 3; */ cpcBidCeilingMicros?: bigint; } /** * An automated bidding strategy that helps you maximize revenue while * averaging a specific target return on ad spend (ROAS). * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetRoas */ export interface AccessibleBiddingStrategy_TargetRoas { /** * Output only. The chosen revenue (based on conversion data) per unit of spend. * * @generated from protobuf field: optional double target_roas = 1; */ targetRoas?: number; } /** * An automated bid strategy that sets your bids to help get as many clicks * as possible within your budget. * * @generated from protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetSpend */ export interface AccessibleBiddingStrategy_TargetSpend { /** * Output only. The spend target under which to maximize clicks. * A TargetSpend bidder will attempt to spend the smaller of this value * or the natural throttling spend amount. * If not specified, the budget is used as the spend target. * This field is deprecated and should no longer be used. See * https://ads-developers.googleblog.com/2020/05/reminder-about-sunset-creation-of.html * for details. * * @deprecated * @generated from protobuf field: optional int64 target_spend_micros = 1 [deprecated = true]; */ targetSpendMicros?: bigint; /** * Output only. Maximum bid limit that can be set by the bid strategy. * The limit applies to all keywords managed by the strategy. * * @generated from protobuf field: optional int64 cpc_bid_ceiling_micros = 2; */ cpcBidCeilingMicros?: bigint; } declare class AccessibleBiddingStrategy$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy): AccessibleBiddingStrategy; internalBinaryWrite(message: AccessibleBiddingStrategy, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy */ export declare const AccessibleBiddingStrategy: AccessibleBiddingStrategy$Type; declare class AccessibleBiddingStrategy_MaximizeConversionValue$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_MaximizeConversionValue; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_MaximizeConversionValue): AccessibleBiddingStrategy_MaximizeConversionValue; internalBinaryWrite(message: AccessibleBiddingStrategy_MaximizeConversionValue, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversionValue */ export declare const AccessibleBiddingStrategy_MaximizeConversionValue: AccessibleBiddingStrategy_MaximizeConversionValue$Type; declare class AccessibleBiddingStrategy_MaximizeConversions$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_MaximizeConversions; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_MaximizeConversions): AccessibleBiddingStrategy_MaximizeConversions; internalBinaryWrite(message: AccessibleBiddingStrategy_MaximizeConversions, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.MaximizeConversions */ export declare const AccessibleBiddingStrategy_MaximizeConversions: AccessibleBiddingStrategy_MaximizeConversions$Type; declare class AccessibleBiddingStrategy_TargetCpa$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_TargetCpa; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_TargetCpa): AccessibleBiddingStrategy_TargetCpa; internalBinaryWrite(message: AccessibleBiddingStrategy_TargetCpa, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetCpa */ export declare const AccessibleBiddingStrategy_TargetCpa: AccessibleBiddingStrategy_TargetCpa$Type; declare class AccessibleBiddingStrategy_TargetImpressionShare$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_TargetImpressionShare; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_TargetImpressionShare): AccessibleBiddingStrategy_TargetImpressionShare; internalBinaryWrite(message: AccessibleBiddingStrategy_TargetImpressionShare, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetImpressionShare */ export declare const AccessibleBiddingStrategy_TargetImpressionShare: AccessibleBiddingStrategy_TargetImpressionShare$Type; declare class AccessibleBiddingStrategy_TargetRoas$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_TargetRoas; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_TargetRoas): AccessibleBiddingStrategy_TargetRoas; internalBinaryWrite(message: AccessibleBiddingStrategy_TargetRoas, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetRoas */ export declare const AccessibleBiddingStrategy_TargetRoas: AccessibleBiddingStrategy_TargetRoas$Type; declare class AccessibleBiddingStrategy_TargetSpend$Type extends MessageType { constructor(); create(value?: PartialMessage): AccessibleBiddingStrategy_TargetSpend; internalBinaryRead(reader: IBinaryReader, length: number, options: BinaryReadOptions, target?: AccessibleBiddingStrategy_TargetSpend): AccessibleBiddingStrategy_TargetSpend; internalBinaryWrite(message: AccessibleBiddingStrategy_TargetSpend, writer: IBinaryWriter, options: BinaryWriteOptions): IBinaryWriter; } /** * @generated MessageType for protobuf message google.ads.googleads.v11.resources.AccessibleBiddingStrategy.TargetSpend */ export declare const AccessibleBiddingStrategy_TargetSpend: AccessibleBiddingStrategy_TargetSpend$Type; export {};