{{#or heading subHeading}}
  <div class="tui-container hero-text-container">
    <div class="tui-text-in-image">
      {{#eq conceptOrLabel.type 'concept'}}
        {{>concept_tile concept=conceptOrLabel.slug text=conceptOrLabel.name}}
      {{/eq}}
      <div class="text">
        <h1>{{heading}}</h1>
        {{#if subHeading}}<h2 class="lead">{{subHeading}}</h2>{{/if}}
        {{#if heroCtaButtons}}{{>call_to_action this}}{{/if}}
        {{#if button-video}}{{>button_video}}{{/if}}
      </div>
    </div>
  </div>
{{/or}}