{
  "productName": "SnapPrep 5-in-1 Vegetable Chopper",
  "brandName": "SnapPrep",
  "category": "kitchen gadget",
  "audience": "home cooks who want faster weeknight meal prep",
  "platform": "reels",
  "durationSeconds": 30,
  "price": "$34.99",
  "benefits": [
    "five interchangeable blades",
    "catch tray keeps counters cleaner",
    "dishwasher-safe parts"
  ],
  "painPoints": [
    "chopping vegetables takes too long",
    "counter mess after meal prep",
    "uneven cuts make cooking slower"
  ],
  "proofPoints": [
    "clear container shows chopped volume",
    "compact storage layout",
    "non-slip base"
  ],
  "offer": "Buy 1, get 1 20% off",
  "tone": "fast-paced kitchen demo with overhead cuts",
  "primaryCta": "Prep dinner faster",
  "locale": "en",
  "websiteRegion": "global",
  "requiredShots": [
    "before shot of whole vegetables",
    "top-down chopping demo",
    "catch tray reveal",
    "sink or dishwasher cleanup"
  ],
  "forbiddenClaims": [
    "professional chef results guaranteed",
    "cuts prep time by 90%"
  ]
}