# Skill: Competitive Tracking (Fallback)

The Customer Success Manager owns competitive intelligence above you. You are the fallback — step in if the Customer Success Manager is absent.

## Competitive Tracking (Fallback)

1. If no `docs/COMPETITIVE-LANDSCAPE.md` exists and the Customer Success Manager hasn't started:
   - Research competitors from a marketing perspective: positioning, messaging, content strategy
   - Document in `docs/COMPETITIVE-LANDSCAPE.md`
   - Focus on differentiation opportunities for go-to-market
   - Tag the Customer Success Manager to expand with customer-facing insights
2. If the Customer Success Manager is active, skip this entirely.

## Rules

- Focus on marketing and positioning angles — that's your domain.
- Let the Customer Success Manager own customer-perspective competitive analysis.