# CIP Deliverable Guide

## Core Identity

### Primary Logo

- Vector format (SVG, AI, EPS)
- Clear space rules defined
- Scalable from favicon to billboard

### Logo Variations

- Horizontal, vertical, stacked
- Icon/symbol only
- Monochrome versions (black, white, reversed)

## Stationery Set

### Business Card

- Standard: 3.5x2 inches / 85x55mm
- Premium paper stock (300-400gsm)
- Finishes: matte, spot UV, foil, emboss

### Letterhead

- A4 or Letter size
- Header area for logo/contact
- Digital and print versions

### Envelope

- DL, C4, C5 sizes
- Logo on flap or front
- Return address styling

## Office Environment

### Reception Signage

- 3D dimensional letters
- Backlit LED options
- Materials: acrylic, metal, wood

### Wayfinding System

- Consistent icon system
- Clear hierarchy
- ADA compliance

### Wall Graphics

- Mission/values displays
- Large-scale murals
- Window frosting

## Apparel

### Polo Shirt

- Embroidery preferred
- Left chest placement
- Quality fabric (pique cotton)

### Uniforms

- Department color coding
- Name badge integration
- Safety requirements if applicable

## Vehicle Branding

### Car/Sedan

- Door panel branding
- Partial or full wrap
- Contact information visible

### Fleet Vehicles

- Consistent design across fleet
- High visibility contact details
- Professional installation

## Digital Assets

### Social Media

- Profile pictures (icon version)
- Cover images (platform-specific)
- Post templates

### Email Signature

- HTML responsive
- Max 600px width
- Essential contact only

## Events & Promotional

### Trade Show Booth

- Modular design
- Easy assembly
- Key messaging visible

### Promotional Items

- Quality over quantity
- Useful items preferred
- Brand colors prominent