# Content Brief — Issue NNN

**Date:** [date]
**Type:** [Command | Config | Workflow | Agent | Debug]
**Topic:** [specific topic — not a vague category]

---

## The Angle

[One paragraph. What's the specific take? What is NOT obvious about this topic?
A brief that could serve any newsletter is not specific enough.]

## Target Audience Tier

[Floor / Middle / Ceiling — and why this topic fits that tier]

## Hook Options (3 minimum)

1. [hook]
2. [hook]
3. [hook]

## Key Points to Cover

1. [specific point — concrete enough that the drafter can write from it without research]
2. [specific point]
3. [specific point]
4. [specific point — the non-obvious one that earns the ceiling reader]

## What to Avoid

- [common angle that would make this generic]
- [competitor take that's already saturated]

## Distribution Plan

After the primary issue ships, derivatives:
- X thread: [specific angle]
- LinkedIn: [specific angle]
- [other platforms per CLAUDE.local.md]

## Success Criteria

The issue succeeds if: [specific, measurable outcome — not "resonates with audience"]

---

## Drafter notes

[Any context the drafter needs that doesn't fit above categories]