# /content [brand] [topic]

Full content production pipeline: strategy → draft → audit → ship-ready output.

## Procedure

### Step 1 — Orient

Read `.claude/agent-memory/content-creator/brand-memories/{brand}.md` to confirm:
- Brand-memory exists
- Voice anchors are populated (3+ calibration pairs)
- ICP is defined

If brand-memory missing: HALT and instruct user to fill in `CLAUDE.local.md` and the brand memory file first.
If no brand specified: default to the most-recently-active brand from `memory.md`.

### Step 2 — Strategy (if no topic provided)

If user provided a topic: skip strategy phase, go directly to draft.

If no topic: invoke `content-strategist` agent via Task tool. Pass:
- Brand
- Target platform mix (default: per `CLAUDE.local.md` Platforms list)
- Target ship date (default: today)

### Step 3 — Draft

Invoke `content-creator` agent via Task tool. Pass:
- Brand
- Brief path (or inline topic)
- Target platform(s)

Receive: draft + self-check verdict.

### Step 4 — Audit

Invoke `auditor` agent via Task tool. Pass:
- Draft path
- Brand context

Receive: PASS / FAIL verdict with structured fixes.

If FAIL: print fix list. Halt.
If PASS: continue to Step 5.

### Step 5 — Distribution

If the piece is long-form (blog, newsletter, video script): generate 3-5 short-form derivatives.
For each derivative: re-run Steps 3-4 at smaller scope.

### Step 6 — Output

Surface to user:
- Final draft(s)
- Auditor verdict
- Distribution derivatives
- Recommended next step

## Notes

`/content` does NOT publish. After PASS, user publishes manually. The `/feedback` command auto-fires after the user gives a verdict.
