# /blog [keyword]

Long-form blog post production. SEO-aware, with distribution derivatives.

## Procedure

### Step 1 — Load context

Read:
- `.claude/agent-memory/content-creator/brand-memories/{brand}.md`
- `.claude/knowledge-base.md` (Hard Rules — Content SEO section)

### Step 2 — Structure

Before drafting, produce an outline:
- H1: contains the target keyword, 50-60 chars
- Meta description: 150-160 chars, includes keyword + CTA
- H2s: cover the main subtopics
- Word count target: per `CLAUDE.local.md` long-form length preference

### Step 3 — Draft

Invoke `content-creator` agent via Task tool. Blog format rules:
- Intro: hook in paragraph 1, no "In this article we will"
- Each H2 section: makes one point completely
- Examples: specific (named tools, real numbers, real scenarios)
- CTA: one, at the end, clear next action

### Step 4 — Audit

Invoke `auditor` agent. Checks:
- Keyword in H1 and intro paragraph
- Meta description within length limit
- No duplicate keyword stuffing
- Word count within target range
- Voice passes brand calibration

### Step 5 — Distribution derivatives

After PASS: generate short-form derivatives:
- 1x X thread (hook + 5 key points)
- 1x LinkedIn post (insight + CTA to full post)
- 1x IG caption (if in platform list)

### Step 6 — Output

Print blog post. Print derivatives. If FAIL: print fix list.